webbactivemedia help business leverage the full advantages of digital media. Key trends like the rise of social networks and challenging trading conditions mean it is more important than ever to have a well formed and integrated digital strategy for content creation, promotion, monitoring and optimisation.
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Google’s recent Penguin update seems to have ruffled a lot of feathers. It’s part of their continuing efforts to keep their results spam free and relevant, but it seems to have demoted a lot of high quality sites. Could this well meaning update be handing a powerful weapon to the nefarious?
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Facebook have now rolled out their new "Timeline" layout for all Pages worldwide and businesses, brands and causes are coming to terms with the change and their implications.
What are the changes and how can you create a sensational new Facebook Timeline layout?
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I've talked about the rise of schema data in 2012, and I know that this concept can seem a little confusing. Ensuring your site has the right hidden "structure" gives really useful information to search engines that they use in "rich snippets" helping your web site stand out in search engine results pages.
So here is a simple infographic from the smart people @bluegrass that details the advantages and methods of implementation of schema data for rich snippets.
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On behalf of the Public Administration Committee, I would like to thank you so much for your time and all your efforts in bringing us up to the 21st century. The website will enhance our presence in the public administration academic community and improve our operations immensely.
Professor Joyce Liddle, Public Administration Committee
How can we help you?
Take the first step to a more effective digital strategy. We offer a range of services including web and app development, search, social and paid advertising management. We are based near Glasgow, Scotland but work with businesses worldwide.
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We are huge fans of Raven and their remarkable tool set for digital strategy management. It pulls together data from SEOmoz, MajesticSEO, and Google Analytics to do comprehensive analysis and optimisation. It manages your social networks like Facebook and Twitter, and has a full content and contact management system.
They are currently offering a 30 day free trial.
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About Us
webbactivemedia was established in 2002, and is a limited company registered in Scotland. Registration Number: SC 232146.
Registered Office:
webbactivemedia Limited. 272 Bath Street, Glasgow, Scotland. G2 4JR.
Correspondence:
webbactivemedia Limited. 16 Rowallan Court, Ayr. KA7 1JR.
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0845 68 68 068 or contact us 
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